Challenge: How to balance nostalgia with contemporary aesthetics through thoughtful typography, color, and layout choices.
Through thoughtful typography, composition, and material exploration, the project crafts a visually rich and emotionally resonant narrative. Balancing tactile storytelling with refined aesthetics, it bridges past and present, evoking memory and sentimentality through design.
I strove to convey a type of experience for the reader that encapsulates the energy I felt when I experienced these moments. Whether or not the reader is a stranger or someone close, I desire for them to relate these themes to their own life.
Some key visual elements include earthy tones, with a focus on warm oranges, deep greens, and soft blues. Plus, hand-drawn typography and illustrations that reflect both the personal and the natural. Throughout, there are subtle textures and patterns, reminiscent of weathered wood or sand, for a tactile feel.
The project demonstrates the power of design to convey sentiment and connect with people on a deeper, emotional level, setting the stage for future expansion and storytelling through various platforms.